I’m so excited to share my friend Molly Fienning’s freshly launched eco-friendly line Notra Sunglasses. She’s behind the cult kid sunglasses line Babiators, and her latest business launch is bound for success!



The story behind Notra starts with a love of our planet Earth. Self described “people who love nature and thrive being outdoors”, they set out to create a product that would not further pollute our oceans and landfills. They found the best possible frame material, a biodegradable product that is revolutionary for utilizing cotton and wood-pulp fibers. They also selected minimal, biodegradable packaging for shipping.



Also important, sunglasses that would look good.



Notra believes in leaving no trace on this planet (see what they did there?). Every pair is hand-crafted and individually inspected for quality. Now get some shades and get outdoors. And let’s all try a little harder to leave no trace on this beautiful planet we’re lucky to inhabit.



notra keyhole sunglasses, off the shoulder dress,

woven bird bag, woven raffle pumps



Photography by Lindsey Shorter.


Comments: 1

One Response to “Introducing: Notra Biodegradable Sunglasses”

  1. Allie says:

    Those sunglasses look amazing on you! I love companies that harness the power of consumerism to help the environment. What a great new product! xAllie

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